STOP using CALL TO ACTIONS (CTA’s) in your Ads…
We have put a STOP to adding Call To Actions (CTAs) to our ad creatives… (Yes, you read that right)… And you should do the same… A Call to Action always shows the end-user that the video or image they are looking at is an advertisement. This isn’t what you want if you try to […]
The Facebook Ad Algorithm and How We Stay Ahead of it…
A topic a lot of people like to degrade or make out as some sort of ‘scam’, we can assure you that the Facebook ads algorithm is not a ‘scam’, and is in fact, controlled by you… Let me explain… Facebook is free for us to use. So how does it make money? It has […]
Is Now a Good Time To Run Facebook Ads? Yes, And Here’s Why…
Ok, before you say anything, we know we are biased, but hear me out… People seem to be rushing to axe their marketing budgets when funds take a plunge, but cutting your marketing efforts as a whole is definitely not a solution to your problem, you just have to pivot. Your messaging should always be […]
How We Spiked Sales & Engagement During a Crisis
There’s no beating around the bush, the Corona crisis has created an awful time for the whole world, but it’s not all ‘’doom and gloom’’. There’s no beating around the bush, the Corona crisis has created an awful time for the whole world, but it’s not all ‘’doom and gloom’’. There are things that you […]
3 Crucial Ecom Tips to Quickly Recover Abandoned Carts using Facebook & Instagram Ads in 2020
Cart abandonment is one of the biggest issues for ecommerce businesses. Cart abandonment is one of the biggest issues for ecommerce businesses. Someone looks at your product or service, adds it to their cart, but then doesn’t purchase. Leaving you, the business owner, scrambling to figure out what happened. The average cart abandonment rate is […]
How Much Can You Afford to Pay For a Customer With Facebook Ads?
Running Facebook ads is exciting, waiting for results to come piling in with the champagne on ice. How Much Can You Afford to Pay For a Customer With Facebook Ads? Running Facebook ads is exciting, waiting for results to come piling in with the champagne on ice. But if you got 50 sales, for example, […]
